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sweet design by a semi-sweet designer 😉

Hey — I’m Jen, owner of Jen Street, LLC and creator of Forged Flare.

I have been working professionally as a designer for over 15 years. During this time, I have been fortunate to work with some of the world’s largest corporations and brands such as Walmart, CVS Pharmacy, Disney, eBay, Sam’s Club, Google, Microsoft, Mattel, Hasbro, Toshiba and Apple.

Jen Street and Toothless the Tesla

Me with the Halloween costume that I made for my Tesla Model 3. The costume was inspired by Toothless from How to Train Your Dragon and has a 32′ wingspan and 12′ tail.

Wooden tulip product

One of the tulips that earned me my Nintendo.

My Early Years

My parents instilled in me at a very young age the importance of work ethic. As a child, I really wanted a Nintendo NES. All the “cool kids” had one. Why didn’t I?! I learned that one doesn’t just get handed what they want in life. They have to work for it. And hard.

My parents thought that if I wanted a Nintendo, I had to earn a Nintendo. As the daughter (and granddaughter) of artists, I had tools accessible to me that most other children didn’t have. To earn my Nintendo, I painted wooden tulips. My dad fashioned a tulip flower and leaves from wood and I painted and sold them at art fairs. The tulips were a hit and I sold enough to purchase the Nintendo!

Besides learning how to use acrylic paints (the medium that my mother used), I also learned how to oil paint from my grandmother. I spent so many great afternoons with her learning how to paint flowers, fruit and the occasional still life.

Professional Experience

As both a traditional artist and design professional, I have a wide range of experience.

Throughout my career, I have worked as an art director, graphic designer, web designer, online shopper marketing professional, advertising guru, front-end developer, digital illustrator and even a screen printing artist. Add in the fact that I hold a degree is in 2-D (hand-drawn) animation, you’ll find that I possess a very diverse skillsets and am always up for ways to challenge myself.

Today, I am the owner of my own company and the brand Forged Flare.

So, trust me when I say that I understand where you’re coming from! In my own business, I have worn many hats and juggled so many responsibilities that you learn quickly to lean on others when you need help.

You know your limitations and know that there are just some things that are left to the experts — let me help you with your design needs.

Design studio

My design studio.